Ads & performance marketing
I build you a performance campaign on Meta (Facebook and Instagram) that brings inquiries, not just clicks. From strategy and targeting through creative and a lead form to management and reporting. You pay the ad budget directly to Facebook, it never runs through me, and you own the account and the data.
Who it makes sense for
- You want a steady flow of inquiries, not just a pretty site nobody finds
- You've tried ads before, but money leaked out with no result
- You have a local or seasonal service and need to reach the right people at the right time
What you get
- Strategy and targeting: audiences, placements and budget built around your offer
- 3-4 ad creative variants (visuals and copy), we test what works
- A lead form that asks about the need first and takes contact details only at the end
- Ongoing management and optimisation, leads collected into one shared overview
- A short weekly report and, after a month, a handover with a tutorial so you understand it all
How it looks in action
A preview of the lead overview (illustrative data).
Parameters
Frequently asked questions
Who pays the ad budget?+
You do, directly to Facebook from your own account. It never runs through my invoice. You own the ad account, the page and all the data, I'm only added as a manager. My fee covers strategy, creative and management.
What ad budget should I plan for?+
A smaller local campaign starts from a few thousand crowns a month. I'll propose the exact figure based on your offer and goal. I don't take small one-off jobs, I run campaigns from CZK 15,000 where it makes sense to tune the results.
How do I know it's working?+
We track cost per lead and inquiry quality, not just clicks and likes. Every week you get a short overview of how many leads the campaign brought and at what cost. If it doesn't add up, I'll tell you straight.
Tell me what you offer and who you want to reach, and I'll come back with a campaign proposal and an indicative budget.
Write to me, I reply within hours.